Icon's Ford Bronco

Icon's Ford Bronco
Removable doors and roof come standard on the Icon BR, and the ride is powered by a fuel-injected 5.0 Coyote V-8 Alloy engine. (Photo courtesy of Wheels Afield Magazine)

O.J. made Broncos infamous; Icon makes them classy

Icon caught our eye a few years back with a stunningly rugged resto of a vintage Toyota Land Cruiser FJ40. From our perspective, it was far more practical than a pure restorationâ€' as Icon specializes in modernizing while staying true to the original form, creating the best of both worlds. In short, Icon owners can have their cake and eat it, too – an awesome classic look with the performance and amenities of a modern vehicle. Well-known for its Land Cruisers, in recent years Icon has offered the same skills for Detroit-steel lovers with their Bronco (BR) rendition.

The Icon BR combines the boxy styling of a first-generation Ford Bronco (1966-1977) with a fuel-injected 5.0 Coyote V-8 Alloy engine that spits out 426 horses and 402 ft.-lbs. of torque. To get the power to the wheels, the engine is coupled with a five-speed manual transmission (or an optional automatic transmission), Atlas II transfer case, and Dana 60/44 axles available with or without ARB locking differentials. To bring you safely back to stationary, the Bronco features four-wheel disc brakes (Brembos are another option), while coil springs smooth out the ride.

Icon always keeps an eye out for detail, and the exterior is available in an infinite array of either traditional gloss or more Icon-appropriate matte finishes. With the body restored to factory-new perfection, complete with removable roof and doors, it is then topped off with an Icon-designed custom front bull bar bumper with LED lights and a Class II rear bumper with a single pivoting tire carrier. Hidden storage lockers hold gear, and a Warn 9.0RC winch can also be discreetly mounted up front.


Removable doors and roof come standard on the Icon BR, and the ride is powered by a fuel-injected 5.0 Coyote V-8 Alloy engine. (Photo courtesy of Wheels Afield Magazine)


To marry the power of the drivetrain and the rugged good looks of the exterior with modern interior comforts, owners can select upgraded Chilewich textiles, custom leather interior, and heated seats. Ultra-reliable Dakota gauges report MPH, RPM, oil pressure, fuel, temp, and volts. Even though the interior is swanky, it is intended to be used, and after a muddy day afield, feel free to hose out the muck polyurea covers the surface of the floor, which sports rubber drain plugs and a submersible floor-mounted dimmer switch. Secure your handgun in the "gun safe" powder-coated center console made from heavy-gauge stainless steel and this rig is ready for the field. Other interior options include high-end audio and navigation electronics, backup cameras, and USB power ports.

All Icon vehicles are custom, so the list of options is endless and pretty much limited only by the owner's imagination. According to Jonathan Ward, Icon CEO and lead designer, the most common Bronco year to start with generally is the birth year of the future owner. Current delivery times are around a year, and the average price is around $225,000. Damn. The story of my life: A day late and only $224,000 short.

GET THE NEWSLETTER Join the List and Never Miss a Thing.

Recommended Articles

See More Recommendations

Popular Videos

2018 Petersen

2018 Petersen's Hunting Episode 16: Cedar Break Bucks

Kevin Steele treks to the cedar breaks and coulees of north-central Nebraska for a shot at a big prairie whitetail.

Camp Chef at SHOT Show: Elk Venison Slider Burgers Recipe

Camp Chef at SHOT Show: Elk Venison Slider Burgers Recipe

Have a freezer full of ground elk venison from your fall hunting trips? Never fear, the folks at Camp Chef have a great SHOT Show recipe that is lean and mean, easy to prepare, and a crowd-pleasing favorite!

2018 Petersen

2018 Petersen's Hunting Episode 9: Aloha Axis Deer

Host Mike Schoby joins his buddies Jon Dubin and Jeff Johnston on the island of Lanai for a deer hunt Hawaiian style!

2018 Petersen

2018 Petersen's Hunting Episode 11: Wheelgun Buffalo

Host Craig Boddington lays claim to hunting more than 100 Cape Buffalo over the course of his 40 plus year career, but he never took one with a handgun. That changed in South Africa when Craig faced down "black death" with a magnum wheelgun.

Trending Articles

What's The Best Coyote Cartridge? .22-250 Versus .223 Ammo

What's The Best Coyote Cartridge? .22-250 Versus .223

Joseph von Benedikt & David Faubion

What's The Best Coyote Cartridge? .22-250 Versus .223

From trajectory to penetration to recoil, we evaluate this cartridge for the big-game use case. Ammo

Is the .308 the Perfect North American Big Game Cartridge?

Richard Mann

From trajectory to penetration to recoil, we evaluate this cartridge for the big-game use case.

If you're spending time in the outdoors where you might encounter bears, carry one of these guns. Survival

Which Firearm Is Best for Bear Defense?

Larry Case - July 11, 2018

If you're spending time in the outdoors where you might encounter bears, carry one of these...

These rounds have proven themselves most worthy in the field. Ammo

America's Top 10 Big Game Cartridges

Joseph von Benedikt

These rounds have proven themselves most worthy in the field.

See More Trending Articles

More Overlanding

Overlanding

Rugged Comfort: TO Extreme Rugged 'N Ready

WA Staff - July 14, 2016

"... just because it doesn't break the bank, don't think it is spartan." We have used several

The newest offerings for off-road enthusiasts
When it comes to motorized transportation in wild Overlanding

2018 UTV Buyer's Guide

Derrek Sigler - August 28, 2018

The newest offerings for off-road enthusiasts When it comes to motorized transportation in wild

Whether you are spring turkey hunting, baiting bears, or heading out to the farm to put in food Overlanding

How to Get Your Truck Unstuck

Mike Schoby - April 08, 2016

Whether you are spring turkey hunting, baiting bears, or heading out to the farm to put in food

From the Outback to Your Full-Size Truck
For a hard-working truck that really needs a lot of Overlanding

ARB Bumpers

WA Staff - May 18, 2015

From the Outback to Your Full-Size Truck For a hard-working truck that really needs a lot of

See More Overlanding

GET THE MAGAZINE Subscribe & Save.

Digital Now Included!

SUBSCRIBE NOW

Give a Gift   |   Subscriber Services

PREVIEW THIS MONTH'S ISSUE

GET THE NEWSLETTER Join the List and Never Miss a Thing.